It's not time to get tired of bows just yet! As it turns out, it wasn't a quick and fading trend at all, it still plans to stay around for a while longer. Why have bows outgrown the status of a microtrend and become a fashion phenomenon? How did they find their way into not only fashion looks, but also nail art, makeup, set designs and hairstyles? Will bows be relevant for weddings in 2024? Find answers to these and other questions below and be filled with ultimate bow-inspiration.
Childhood Memories
In recent years, fashion has owed a lot to the concept of nostalgia — the reinterpretation of the old and thus the formation of new trends and cores. In an era of fast content and over-consumption, one often wants to find something cozy, reliable and familiar. Alongside with the y2k trend, for example, the trend for excessive girlishness and cuteness has proved its popularity. Bows were in many ways an attribute of childhood imagery, memories of which often evoke fond feelings. So it's not surprising that the fashion community has recalled them in our time.
Girlhood Era
The Barbie movie, for example, showed how much we miss that elusive and hardly conveyable sense of the exclusively and even stereotypically girlish in society, fashion and identity. After all, did everyone notice how the public almost simultaneously began to reach for everything cute, pastel colored and bow-tied? You could call it collective nostalgia! Together with childhood memories, also inseparably connected with girlishness, the emotions caused by the feeling of girlhood give a comfortable feeling and a desire to stay in this state longer, as well as to prolong it with clothes, accessories and nails.
@shopgeminijewels , @laneci.stu
Fast and Simple
Another distinctive advantage of the bow-mania, which probably influenced its popularity to a great extent, is its simplicity. A couple of moves and an ordinary ponytail has already become a trendy hairstyle with a bow. This tendency is not even distinguished by being expensive, like many others. Want a fashionable and stylish dress? Just buy ribbons and sew a couple of bows. Experience shows that only the most practical trends that do not require hundreds of dollars and exclusivity remain for a long time. Bows for all!
@ima.floral , @maudeandmay , @jenniferbehr
For Weddings and Set Designs
Not surprisingly, bows have also found their place in the world of weddings. Could there be anything more romantic and cute? Apart from being nostalgic and girly, what makes it perfect for weddings is the straightforward nature of the trend. Stylish decorations and set designs are no longer only available for professionally organized events; if you have a ribbon to spare, you're already "in". Bows have won the trend battle because they combine only the most lovely things, while remaining a concise and, if not overdone, very minimalistic and stylish addition that creates that very atmosphere of tenderness and love.
@bernadetteantwerp , @mariegaguech
